Comparison
Fog City Audio Visual vs Desired Effect
Across conference AV in San Francisco, Fog City Audio Visual scores 61 and Desired Effect scores 36 on our published rubric, placing them 2 and 12 of 12. Fog City Audio Visual leads on rating quality, review depth, service depth and operational proof. Desired Effect leads on none.
Fog City Audio Visual and Desired Effect, side by side
| Checked | Fog City Audio Visual | Desired Effect |
|---|---|---|
| Google rating | 5.0 (50 reviews) | 4.8 (23 reviews) |
| Ratings below four stars | 1 | 1 |
| Published services | 31 | 0 |
| Google categories | 8 | 9 |
| Publishes a price | no | no |
| Address | 1145 Pine St APT 25, San Francisco, CA 94109 | 1948 Oak Park Blvd, Pleasant Hill, CA 94523 |
| Years in business | States more than 20 years on its own site | not verified |
Scroll the table sideways to see both columns
How Fog City Audio Visual and Desired Effect score on each rubric dimension
Scored inside the conference AV category, where both appear, using that category’s published weights. A dimension neither vendor could be scored on is marked rather than guessed.
| Dimension | Weight | Fog City Audio Visual | Desired Effect |
|---|---|---|---|
| Rating quality | 25 | 98 | 92 |
| Review depth | 20 | 42 | 19 |
| Service depth | 25 | 63 | 0 |
| Price transparency | 15 | 0 | 0 |
| Operational proof | 15 | 80 | 60 |
| Total | 100 | 61 | 36 |
Review records for Fog City Audio Visual and Desired Effect
The distribution matters more than the average. A high mean can hide a tail of unhappy customers, and a small clean record is a different thing from a large mixed one.
Fog City Audio Visual
Desired Effect
Where Fog City Audio Visual and Desired Effect both rank
- Conference AV in San Francisco — Fog City Audio Visual at 2 of 12, Desired Effect at 12 of 12
- Trade Show AV in San Francisco — Fog City Audio Visual at 2 of 12, Desired Effect at 12 of 12
- LED Wall Rental in San Francisco — Fog City Audio Visual at 3 of 11, Desired Effect at 11 of 11
Full profiles
Sources
- Google Business Profile, checked 2026-08-01: rating, rating distribution, 31 published services across 8 categories, profile attributes and photo count.
- Google Business Profile, checked 2026-08-01: rating, rating distribution, 0 published services across 9 categories, profile attributes and photo count.
- Scores are computed from the rubric published at /rubric, using the same weights and the same cohort as the ranking page they appear on. Nothing on this page is estimated.